I’m a NY based, Colombian-American female who has overcome some major hair problems.
My family comes from a country where there’s a natural remedy for just about everything.
Though as an American, with a tendency to purchase products that were easily accessible to me and guilty of falling into trends, I damaged my hair so extensively that I ended up with severe hair loss and self-inflicted hair cuts from my hair breaking up to my shoulders naturally.
As a Latina, bad hair wasn’t an option. I went back to abuelitas (grandma’s) hair recipes and spent the past three years studying the effects of fresh fruits and extracts on different hair types. I said good-bye to my hair extensions, and hello to the first product that helps you achieve your healthy hair goals through strictly fresh ingredients and organic extracts.
Life brings unexpected obstacles our way. I developed auto-immune diseases that may have had an impact on my hair’s health, too. As a highly sensitive person, diagnosed with Lyme and Celiac Disease, I was always struggling with figuring out solutions to my own health. I noticed all my hair products were formulated with toxic chemicals like parabens, formaldehyde, phthalates, that were poisoning my body over time. This only encouraged me to successfully discover a solution for a truly safe product.
"I said good-bye to my hair extensions,
and hello to the first product that helps you achieve
your healthy hair goals through strictly fresh ingredients."
I’ve dedicated myself to study the result of these natural ingredients on different hair types over time and to formulate the perfect recipes from the most powerful fruits and extracts combined with the latest food technology. I’ve developed unique, fresh formulas to help achieve your hair goals no matter where you are starting in your hair journey.
It’s my mission to provide hair a safe, effective, & sustainable solution to healthy hair through the power of fresh.*
fresh*: raw, organic, non gmo, plant-based, from the earth.